The title 'Air Pictorial & Air Reserve Gazette' was adopted and in 1954 the '...Air Reserve Gazette' part of the title was dropped. The magazine has always featured large clear b+w photos and well researched articles on worldwide contemporary and historical aviation subjects. The editorial line was always strongly in support of the British armed forces. The magazine survived the appearance of more colourful rivals during the 1960s and early 1970s mainly due to the quality and range of feature articles printed.
| Year | Month | Price |
| 1954 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1955 | March; April; May; July; August; September; October; November | .50 |
| 1956 | January; February; April; May; June; July; August; September; October; November; December | .50 |
| 1957 | February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1958 | January; February;April; May; June; July; August; September; October; November; December | .50 |
| 1959 | January; February; March; April; May; August; September; October; December | .50 |
| 1960 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1961 | January; February; March; May; June; July; August; Septmber; October; November | .50 |
| 1962 | January; February; March; April; May; June; July; August; September; October; November | .50 |
| 1963 | January; February; March; April; May; June; July; October; November; December | .50 |
| 1964 | January; February; March; April; May; June; July; August; September; October | .50 |
| 1965 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1966 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1967 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1968 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1969 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1970 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1971 | January; March; April; May; June; July; August; September; October; November; December | .50 |
| 1972 | March; April; May; July; August; September; October; November; December | .50 |
| 1973 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1974 | January; February; March; April; May; June; July; August; September; October; November; December | .50 |
| 1975 | January; February; March; April; September; October; November; December | .50 |
| 1976 | April; May; June; July; August; September; October; November; December | .50 |
| 1977 | February; March; April; June; August; September; October; November; December | .50 |
| 1978 | February; April; June; July; August; September; October; November | .50 |
| 1979 | February; June; November | .50 |
| 1980 | March; December | .50 |
| 1983 | March; April; May; June; July; August; September; October | .50 |
| 1984 | February | .50 |
| 1985 | November; December | .50 |
| 1986 | October | .50 |